Write a LinkedIn carousel

**LinkedIn Carousel — "Why your B2B emails get ignored"**

**Slide 1:** Your open rate isn't a subject-line problem. (visual: a single unopened envelope, dimmed)
**Slide 2:** People open emails from people. Not from "The TeamFlow Team." Use a human sender name. (visual: two inbox rows side by side)
**Slide 3:** Your first line is preview text. "Hi {FirstName}" wastes it. Lead with the point. (visual: phone notification mockup)
**Slide 4:** One email = one idea = one ask. Two CTAs means zero clicks. (visual: two buttons with an X over one)
**Slide 5:** "Just following up" adds no value. Add a reason to reply this time. (visual: crossed-out phrase)
**Slide 6:** Write to one person, not a segment. "You" beats "customers" every time. (visual: single chair vs. crowd)
**Slide 7:** Shorter wins. If it scrolls on mobile, cut it in half. (visual: long vs. short email outline)
**Slide 8:** Send Tuesday-Thursday, mid-morning their time. Friday 4pm is a graveyard. (visual: simple week strip)
**Slide 9:** Best metric isn't opens. It's replies. Optimize for the conversation. (visual: speech bubble)
**Slide 10:** Steal these? Follow for one B2B teardown a week. Save this for your next send. (visual: bookmark icon)

**Caption (under carousel):**
I audited 200 cold B2B emails last month. The ones that got replies had almost nothing in common — except one thing: they sounded like a person wrote them to another person. Most of what kills your reply rate isn't your offer. It's eight small habits you copied from a template in 2019. Here are the nine fixes, in order of impact. Slide 4 is the one nobody wants to hear. Which of these are you still doing? 👇